Become The Rock Star in the Social and Media Universe in 7 Easy Steps

If you want to become The Rock Star of the Twitterverse, there are certain rules you must follow in order to maintain your status.  Some are common sense, and others are possibly ones you may not think of. So grab your tweet-guitar and let’s get started.

STEP NO. 1:

Become a Great Rock Star Teacher to your followers

People want to learn today.  Knowledge is currency in this day and age.  If you can help someone achieve a goal, you’ve added much value to their lives. 

Never, EVER, enter the Twitterverse by spewing your opportunity or money-making techniques to your followers.  There’s not a bigger turn-off than getting a “thank you for following me” message that says “To Increase Your Followers, Click Here,” or “Make Money Online, Click Here.”  Messages that get noticed say things like “Join me On Facebook too,” or just “Thanks for following, looking forward to networking with you,” or words to that affect.

See the difference?  Leave your fire hose at home when you’re interacting in the social media scene.  If people like you, know you and trust you they will become detectives to find out what your opportunity is and be very glad to work with you.

STEP NO. 2:

If you teach your followers something about themselves at the same time that you are teaching them about your subject, you will touch them at a very deep level 

When you go to a rock concert you always come out with the feeling that you were touched in some way.  One of my favorite singers, and therefore my very favorite concert that I’ve been to so far, is Kenny Chesney.  Kenny’s songs touch me in ways that no one else’s can. 

When he sings the song “Who You’d Be Today” it makes me think about my sister.  He sings the song “Don’t Blink” and it reminds me how precious life is and how fast it passes.  He sings a song about his sexy tractor and it just makes me laugh and feel good.

I can go on and on, but you get the point here.  If you learn the art of stirring emotions in your followers, every time you pick up that preverbal guitar to strum a few bars, you will have eager and waiting ears to hear what you have to say, AND to pass you on to their followers as well.

STEP NO. 3

Play the game of follow the leader

When someone follows you, follow them back. And, take it one step further and go check out their profile. When you do, retweet great content. If you retweet them they will notice you and retweet you back.

If you retweet one person who has a following of 10,000 and they retweet you back, your message will be put in front of 10,000 new tweeters. Then, if say just 10 of those retweet you and they have a collective 60,000 followers, you just made yourself visible to that may more hungry tweeters.

Are you beginning to see the viral possibilities? It’s mind boggling when you think about it.

STEP NO. 4

Search keywords to find followers in your niche, then follow them

Send a tweet to someone who is not following you that is either sent directly to them or one that is about them, possibly promoting their blog or a blog post that they did.  Get you name in front of them and, of course, make sure your smiling face is front and center!

Once they begin to follow you, you can retweet them frequently, again starting the viral affect of being retweeted to many networks.

STEP NO. 5

Use TweetDeck and Twellow

TweetDeck is an amazing tool for keeping your tweets organized and making sure that things don’t fall through the crack when you are developing a strategy for obtaining followers. I’ll go more into this tool in a later instructional article, but for now you can start by downloading TweetDeck and just get familiar with it. It may appear to be as complicated as figuring out the inner workings of a space ship at first, but once you learn the mechanics of it you’ll love it.

You can build groups, create columns for specific users and also a column for your “mentions” so you can be sure to thank everyone who is retweeting your posts.

Another great tool is Twellow. Again, there will be more instruction on this later, but for now, just go play around and sign up for free.

STEP NO. 6

Time Yourself

This is pretty self-explanatory, but I think it’s pretty necessary to mention for the sheer fact that you can really waste a ton of time on the social media scene if you are just winging it.

I know myself, I can get on Twitter and Facebook and all of a sudden the sun is going down and the day is nearing an end and I’ve just been chatting it up all day long. That’s fine if that is your objective, but if your objective is to use the social media scene as a business tool, you will have to become efficient and make sure you leave enough time to do the other things that you need to to to make your business productive.

STEP NO. 7

Have a plan and stick to it

This goes along with Tip No. 6, but it’s bears repeating. Decide which avenue of social medial you want to place the most emphasis on and work that plan until it’s bringing you traffic.

There’s so much information on implementing each avenue of social medial into a business plan, that all you have to to is decide on one of them at a time and you can be successful if you have a plan a stick to it.

For instance, say you’re going to concentrate on Twitter. You plan may be something as simple as tweeting five time a day and retweeing and following everyone who retweets or follows you. You can create a column in TweetDeck for that purpose and be very efficient at sticking to that plan.

Focus on one aspect of social media until you’ve “got it down” and then move on to something else. Scattering yourself is deadly in this arena. (Trust me, I know this one from personal experience!)

**Note**

This blog post is a summary, or Cliff note, if you will of a post and interview between two business associates of mine, Katie Freiling and Emilio Karam. Emilio is a Twitter celebrity in Mexico and was featured on national news as being one of the top three twitterers in the country.

If you’d like to listen to Katie’s whole interview with Emilio (which I highly recommend) and learn more great tips, go to www.KatieFreiling.com. To learn more about Emilio, visit his blog at www.EmilioKaram.com.

Be sure to follow both of them on Twitter also at @katiefreiling and @emiliokaram. You can’t go wrong.